Gucci, Marc Jacobs & Boss

Sustainable Modular Solutions for Gucci, Marc Jacobs & Boss

Context Gucci, Marc Jacobs, and Boss needed premium exhibition displays across multiple rollouts while meeting strict sustainability targets—balancing luxury presentation standards with environmental responsibility.

Challenge Deliver high-end visual quality and bespoke detailing expected in luxury retail while dramatically reducing material waste, transportation impact, and installation complexity across campaigns.

Strategy Deployed the T3 modular aluminium framework—a reusable, tool-free system with flat-pack logistics. Panels were designed for reconfiguration with refreshable premium finishes (mirror graphics, metallics, bespoke detailing) while maintaining structural consistency.

Execution Supported brands from concept through fit-out, applying luxury surface treatments to reusable panels. The lightweight system enabled rapid, tool-free assembly and reconfiguration between campaigns.

Outcomes

  • 70% reduction in material waste across five rollouts

  • 60% reduction in transport volume via flat-pack logistics

  • Faster installation with tool-free assembly

  • Full sustainability compliance without compromising luxury standards

  • A beautifully executed sustainable solution—premium, flexible, and perfectly delivered across every rollout.

    Graham Quirke, Creative Director, Edge Retail

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